Get dramatically more value from your customer feedback & customer service programs.

Innovation: Metrics + Actionability

Problem: You’re not measuring the customer experience so you don’t know where you stand. Or, you are measuring, but your metrics don’t show how to improve.

Solution: With our customer experience metrics and methods, you’ll know where you have gaps and opportunities—and you’ll know how to deliver a great customer experience. Our metrics account for the nuances, perspectives, personas, and cues that shape the customer experience. This precision makes our metrics actionable.

Explore actionable customer experience metrics: Get a free MetricsLAB™.

Take your customer feedback program or your customer service to the next level.

  • Mini-Projects: new survey questions, analysis of your survey verbatims, customer interviews, and more.

  • Complete Projects: includes customer satisfaction surveys, customer service evaluations, and new customer service metrics.

  • Ongoing Programs: get weekly calibration sessions, data about each customer touchpoint, and summary reports to share with your team.

Does Customer Experience Matter? Yes!

We all respond to experiences; it’s human. When you have a great customer experience, you smile to yourself and the world. But a bad customer experience… your day screeches to a halt. Of course, most of the time, our experiences are merely mediocre which is a waste—because the vast majority of experiences, at least in small ways, can be great!

Find out if you're serious about customer experience.

The Interaction Metrics Blog

Start delivering a great customer experience. Get the right metrics.

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