Surveys With Insights You Can Use

We combine the latest software with the best research strategy to give you Customer Satisfaction Surveys with actionable insights.

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Martha Brooke, CCXP & Six Sigma Black Belt, recommends the best survey questions for you.

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Too many surveys are generic and non-specific.

We put your survey goals front and center. For example, in this survey, our client’s objective is to learn how customers perceive the bid process. What are your Customer Satisfaction Survey goals?

Get a Free Consulting Session ➔

Martha Brooke, CCXP & Six Sigma Black Belt, recommends the best survey questions for you.

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Step 1

Discover Your Options

See a wide range of survey questions, formats, and strategies. Discover what’s best for you.

Step 2

Review Your Survey

We customize your survey and embed CRM data. When you love it, we press go.

Step 3

Impress Your Boss

Share insights with your team! You'll have a live data portal and robust analysis.

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Pricing

Mini-Projects

We optimize your questions, question formats, and logic gating.

$950-$2000/Project

Solutions are customized to your needs.

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Tracking Studies

You'll have a survey that tracks your progress and areas to improve.

$9500-$39,000/Project

Solutions are customized to your needs.

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Programs

Stay on top of performance with targeted analysis, KPIs, and dashboards.

$250-$2900/Month

Solutions are customized to your needs.

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Quote

"We continue to be impressed by the quality and clarity of Interaction Metrics' Findings Reports and surveys. "

Dennis Fitzgerald, Vice President Customer Satisfaction, Yaskawa America

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"Interaction Metrics’ thoughtful approach gets to the heart of understanding the changes required to deliver consistently exceptional customer interactions."

Paula Skartland, Customer Experience Manager, Safeco Insurance, a Liberty Mutual Company

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"Interaction Metrics has given us detailed insights about the customer experience that we never could have achieved on our own. Their Service Evaluations and Surveys have been eye-opening and transformative!"

Andrew Larsen, Talent & Development Program Manager, Acme Construction Supply Inc.

Analyst Raven Susu-Mago explains Customer Satisfaction Surveys!

Length: 90 seconds

  • Problem 1: copycat surveys
  • The value of customizing your survey
  • Problem 2: survey biases
  • Example of removing bias
  • Interactive survey dashboards

Get a Free Consulting Session ➔

Martha Brooke, CCXP & Six Sigma Black Belt, recommends the best survey questions for you.

  • This field is for validation purposes and should be left unchanged.

Our Customer Satisfaction Surveys | Your Benefits:

  • Relevant questions for more insight
  • Root cause analysis to see your opportunities
  • High survey response for better data
  • Logic gating personalizes each customer satisfaction survey
  • Text Analysis uncovers customers’ unmet needs
  • Embedded CRM data leads to specific action items
  • Objectively-written surveys improve accuracy

You’ll have plenty of options!

Need an end-to-end survey solution? Great! You’ll love our survey consulting programs.

Already have survey software but need a customer survey consultant to provide the strategy? We do that too. Consulting projects can be a Mini-Project or monthly analysis. Consider the following areas critical to the success of your customer survey. Then decide what you need.


Customer Satisfaction Surveys | 8 areas to consider:

1. Operations Data

Would you benefit from embedding ticket numbers, associate names, and product information into your surveys? For teams like tech support, help desk, and consumer affairs, powerful analysis relies on combining CRM and operations data with customer satisfaction scores. With our software stack, incorporating different types of data is a breeze.

2. Response Rates

When customers’ inboxes are overflowing with surveys, achieving a good response rate requires strategy and expertise! We have you covered with proven email messaging, embedded gift codes, and other techniques that maximize response and completion rates.

3. Relevance

Not every customer should see every question. In fact, if you want to appreciate your customers’ time, customers should only see questions pertinent to them. We use dynamic logic to personalize each survey to the user and to ensure customers only answer questions pertinent to their experiences.

4. Survey Reminders

The last thing you want is to bombard your customers with surveys. That’s why we optimize your customer satisfaction survey reminders and put in place protocols for suppression lists, data cleaning, and more. 

5. Customer Feedback Outside of the Survey

Sometimes customers are willing to give feedback but they don’t have the time to take your survey. That’s why we provide a way to give feedback outside of the survey. Most companies don’t provide this option. Read about common survey flaws here. 

6. Analysis

With a Customer Satisfaction Survey, it’s not just about capturing data, it’s about analyzing that data as well. With us you’ll have Text Analysis, correlation analysis, and more.

7. Dashboards

How will you visualize your data? With our dashboards, you’re able to interact with your data and see how different variables affect your scores.

8. Science

Does your team have the objectivity to ensure good science? We vet your questions for neutrality and add business rules to ensure representative samples.

Set on a DIY approach? Read our tips on how to ace your DIY Customer Satisfaction Survey!