About: B2B Customer Experience Workshop Roundtables
Managed by CXPA, these monthly roundtable workshops feature experts and specialists who share their insights on the B2B Customer Experience, followed by a question-and-answer panel or breakout discussions and brainstorming.
Our top-tier speakers have included:
- Bain & Company’s Rob Markey, co-creator of the Net Promoter Score
- Yaskawa’s Dennis Fitzgerald, an expert on working with distributors
- CXPA cofounder Jeanne Bliss, author of Chief Customer Officer and I Love You More than My Dog: Five Decisions that Drive Extreme Customer Loyalty in Good Times and Bad
…to name just a few!
Our 55-minute sessions are always lively and engaging, diving deep into the details that make the Customer Experience unique for B2B companies. These workshops are highly popular, and attendance is capped at 200 to ensure engagement.
Roundtable Participants Get the Opportunity to:
- Network with their B2B Customer Experience peers
- Hear experts share their insights
- Interact with speakers
- Workshop new ideas
If you’ve been looking for B2B Customer Experience insights, you’ve come to the right place.
About Martha Brooke
In 2021, Martha Brooke saw that there was no professional customer experience community dedicated to B2B companies — so she created it herself.
As founder of the B2B CX Roundtable Workshops, Martha drives the discussion on the B2B Customer Experience with her unique insights on topics including what makes B2B CX different and how to design surveys for B2B companies.
A Six Sigma Black Belt and Certified Customer Experience Professional, Martha founded Interaction Metrics in 2004 to bring scientific objectivity and rigor to the customer experience. An expert on subjects including Net Promoter Score, text analytics, survey response rates, and client satisfaction, Martha shares her incisive observations on the Interaction Metrics blog and frequently speaks as a guest on podcasts and panels across the globe. To learn more about Martha, click here.
Founded in 2011, the Customer Experience Professionals Association is the premier global non-profit organization dedicated to the advancement and cultivation of the Customer Experience profession.