Customer Feedback that's Insightful, Scientific, & Affordable.

Grow customer loyalty with confidence. Our surveys, service evaluations, and workshops will show you exactly how to improve.

Don't Settle, Use the Best Data!

Biased questions are out.
Representative samples are in.
Objectivity is the standard.
Use NPS but recognize its limitations.
Customer verbatims are valued.
Nuanced analysis wins.

Our Methods

Customer Satisfaction Surveys

Measure customer satisfaction over time.

Text Analysis

Learn why your customers feel the way they do.

Customer Interviews

Hear from your customers in their own words.

Employee Engagement

Find out where your staff see room to improve.

NPS Surveys

Monitor your key touchpoints in real-time.

Customer Service Evaluations

Maximize the value of your chats, emails & calls.

Explore the best customer feedback for your company with a demo.

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Expert Researchers + the Latest Software—without breaking the bank!

When it comes to customer feedback, too many companies settle for research consultants or a software platform. But you need both. Researchers ensure the best methods and analysis. Software provides scale and efficiency. Get a demo.

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"We use Employee Surveys by Interaction Metrics to measure gaps between how our employees think we’re performing and how our customers say we’re actually doing. Where our employees have blind spots we take action. Because of this, we’ve improved the customer experience year over year!"

Don McNair, Senior Director Customer Interaction Center Yaskawa America

"Interaction Metrics’ thoughtful approach gets to the heart of understanding the changes required to deliver consistently exceptional customer interactions."

Paula Skartland, Customer Experience Manager, Safeco Insurance, a Liberty Mutual Company

"It was great to have Interaction Metrics do the kind of deep dive into our call center quality and analytics that is so desperately needed but that we just can’t make the time to do. A great service for a great value."

Leah Wilson, Executive Director, The State Bar of California


Our Process

1. Right Methods

1. Right Methods

Before you've spent a dime, we design a customer feedback approach tailored to your specific objectives.

2. Solid Research

2. Solid Research

We identify hypotheses. Then we build and implement research to test them.

3. Metrics & Insight

3. Metrics & Insight

We show you your scores and uncover ways to strengthen customer loyalty.

Introduction from Founder,
Martha Brooke

85 seconds

  • Customer Experience observations
  • Why experiences fail
  • What to change

E-book cover

Do you know the 5 benefits of CX science? Find out!

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5 minute read: Take your CX program to the next level.


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