We’ve completely updated our blog on how top CX consultants turn surveys into strategy.
Too many companies still measure customer experience the wrong way—so in this update, we show:
If you’re collecting data but not seeing change, this post shows how to make every survey count.
Stop guessing. Let’s build a smarter feedback strategy—together.
We’ve completely updated our blog on how to avoid survey fatigue. The problem has only grown—but now we go deeper, showing: If you’re seeing lower response rates or flat data, this post shows how to break through—and get feedback you can actually use. 👉 Click here to read the updated post.
We’ve completely updated our blog on how to analyze open-ended survey responses. The core ideas still apply—but now we go further, showing: Why sentiment analysis alone is misleading How AI overcounts repeated comments Where qualitative research truly shines What a good tagging and dashboard process looks like When human researchers are essential for accurate insights […]
Our Most Popular Blog, Rewritten for the Feedback Era Back in 2013, we published a blog on the 9 Core Customer Service Principles—and it struck a chord. It laid out what great—and bad—service looks like, and why so many companies miss the mark. But in the decade since, customer expectations have evolved—and so has our […]
We’ve just updated our blog on How to Increase Response Rate with even more insights and detailed breakdowns! It now contains tons of useful new information, including: What your response rate is really telling you 10 research-backed ways to increase survey response rates (without bribing people) How better surveys lead to better decisions—and better customer […]